A Quick LinkedIn Tip to Update Your Brand
Want to learn how to “headline” your work regularly on your LinkedIn profile? Click here for a 1:29 min how-to!
A little piece of heaven for me: being in a room with a lot of smart, savvy people eager to learn and who have fun doing it. That was the case a week ago with my fellow Chapter Chairs from the Women Presidents’ Organization. There are 62 of us from 4 continents and we were in Chicago for our annual training. My job? Teach/upgrade/jump-start their social media skills. I had 2 hours.
The biggest challenge for participants, most being small business owners like me, probably had to do with time. Many of my colleagues just hadn’t had the time to sit down and crank through learning the mechanics of Facebook, LinkedIn or Twitter. So there we were, with 2 precious hours of time to talk about and focus…just on social media. What a luxury!
One of the big “aha” moments was the discovery of the “Post an update” function on LinkedIn — an opportunity to get the word out regularly about your business in a quick and non-pitchy way! Some examples, taken straight from my colleagues’ LinkedIn profiles:
Mary Cantando (Growth Expert for Women Entrepreneurs): Excited! Presenting the Women Presidents’ Organization Next Generation Award at today’s WIB luncheon with 700 awesome women attending.
Laurel Delaney (Founder & Global Small Business Expert, Global TradeSource, Ltd. [GlobeTrade.com]): Around the world … http://tinyurl.com/38ozkw9: Women on the Web: How Women are Shaping the Internet – comScore, Inc comscore.com
Julie Lenzer Kirk (Helping companies and entrepreneurs leverage innovation for economic empowerment): Looking forward to #ACTiVATE speaker series this Thursday night. Learning from experiences of one of our own: Dr. Mona Jhavari-Brown.
Sue Stockdale (Motivational Speaker, Executive Coach and Women’s Enterprise Specialist): Busy with arranging more Certification site visits for women business owners eager to connect with Corporates via WEConnect Europe.
A light touch says so much about how each goes about doing what she does!
Are you excited about an upcoming project? Are you working on a presentation? Have you landed a great speaker for a business talk series? Have a link to a helpful business tip? The LinkedIn profile update is an easy way to get the word out!
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